Consider what it would do for your business if you increased your conversion from just 1% to 2%. You could double your leads, double your opt-ins, double your sales… all from just tweaking your site
There is an art to improving conversions and this tip will make a big difference to getting extra sales to boost your bottom line. And that art starts with learning to love your website visitors,
If your customers are on Twitter then you need to be there too, and you need a strategy of how to reach them. Firstly assume your audience follows more than a few people (because if
Get a Google+ account and start interacting! We tried to avoid it but a Google+ account seems inevitable. It’s social networking+ a lot more! Updates made on Google+ dominate Google results (as you’d expect!) so
A good site structure is an important part of an effective website, but if your offer sucks, all your planning and designing counts for nothing; so don’t sweat the small stuff and get on with
Video is not “the next big thing” online. It is THE thing online! Launch your business into the recorded age with these effective and affordable video resources. Inspiration One of the hardest parts of making
My mother always told me that better things come in small packages. I guess she was just trying to teach me how quality and value is better than quantity. But when we apply this
As a small business you want to save as much money as possible in any area of your business. Marketing is one of those areas that can easily get out of control, due to
If you’re a busy business owner, you undoubtedly would like to get more out of Facebook. That “fun” social marketing stuff still takes a lot of work! If you’ve ever contemplated shortcuts for publishing
Whenever I work with a small business you are just so keen to get into the tactics of a Facebook Page or a Google search campaign or a referral program rather than the strategy behind
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